EMAIL MARKETING IS KING

EMAIL MARKETING IS KING

Email Marketing provides a ROI of $40 for every $1 spent - according to the Direct Marketing Association's (DMA) Power of Direct Report. In fact, the ROI of email marketing far surpasses all other forms of Internet marketing: Mobile - $10.51, Social Media - $12.71 and Search - $22.24

WHAT SHOULD YOU DO?

The first step is to provide relevant content to the consumer / business owner. If you are day care services then target women with children in the household with an income of $50,000 or more. If you're selling lawnmowers then target men over 30 years old that are homeowners.

WHERE SHOULD YOU ADVERTISE

It's also very important to be locally relevant. Geo-Targeted email marketing allows you to custom pick the areas you wish to reach - down to the zip code level. If you're a grocery store do a 3-5 mi radius around the store. If you're a a pizza store then only target the zip codes you deliver to locally.

MORE INFO

For more information check out our Geo-Targeted Email Marketing page by click here. You can also email us at info@geomailers.com or call direct (561) 288-8188